Faculty of Arts


Politics and the Media


This paper provides an introduction to political communication and the "mediated" aspects of politics. It introduces students to some of the major theories and research dealing with the role of mediated images, symbols and opinions in political life. Topics covered include media history, the role of news media in a democracy, the "new media" revolution, political economy of the media, national and global dimensions, media freedom and regulation, journalism and news bias, political marketing and 'spin", the analysis of media discourse and the role and response of audiences. The course is particularly relevant to students considering careers related to television and newspaper journalism, public relations, opinion polling, campaign management, political advertising and political consulting. However, it is also relevant to anyone who watches, listens to or reads the media – which is everyone.

Availability 2012

Semester 2


Coordinator(s) Dr Geoff Kemp

Recommended Reading

John Street, Mass Media, Politics and Democracy (2nd edn)


Coursework + exam


POLITICS 113: 15.0 points

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